Identify Factors
To be fully prepared to pursue government contracts, you and your business should be prepared to pinpoint and identify a variety of factors to help you meet the purchasing demands of government agencies. You should be able to:
- Cite a record of past performance. Provide a list of satisfied customers who can attest to your business's ability to meet their purchasing needs on time, with good quality products or services, in the amount and timeframe required.
- Research the market in order to properly prepare a marketing plan, which you should develop to identify: specific government agencies that can use your product or service; competitors for that business; and a valid pricing structure in relation to your potential client and your competitors.
- Identify and abide by the unique procedures required of potential contractors by each specific agency you plan to serve.
- Locate the consumer or end user of the product or service being sought. Then interview that user to determine what specifically is needed. Such an interview can also reveal the quality and price range the consumer is willing to accept and who your competition is.
- Fully utilize and be comfortable using all the technological tools of today's early 21st century office including: computers, faxes, Internet access, voice mail, e-mail, Web pages, cell phones and any other technical office tool that becomes a conventionally accepted instrument for conducting business.
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